Sarah Ffitch-Heyes, an international artist and illustrator, creates vintage-inspired photo realism paintings and playful merchandise that capture the vibrancy of everyday life. Her work combines fine art with accessible design.
She has entered a new phase of her practice, one she calls “Watching the World Go By” or “Living in the Now.” The title captures her new direction. Instead of focusing on staged or dramatic subjects, Sarah turns her attention to the movement, color, and rhythm of ordinary life. Her recent paintings are created in acrylics, finished with varnish, to reflect both the vibrancy of fleeting moments and the sense that the world never pauses. Each work is less about stillness and more about the pulse of daily experience.

A Shift in Practice
Artists often reach a moment when they must choose between repeating what is familiar and stepping into new territory. For Sarah, this shift opened the chance to look at her surroundings with fresh curiosity. Rather than holding on to past habits, she embraced change, allowing her practice to be guided by observation.
Her new work captures the energy of daily life. Commuters in motion, the rhythm of footsteps, and the blur of color as people pass by all find a place in her paintings. Acrylics, with their fast-drying quality, suit this immediacy, pushing her to paint decisively. Varnish then adds a reflective finish, amplifying the living quality of each scene.
Victoria Line
A recent painting, Victoria Line, shows this new direction in full. Inspired by Sarah’s family’s frequent trips into London, the piece captures the unique atmosphere of the Underground. Anyone who has traveled on the Victoria Line knows its rhythm: the steady flow of passengers, the moments of silence between stops, and the layered experience of shared transit.
For Sarah, these ordinary journeys became meaningful subjects. Victoria Line is not only a depiction of travel but a meditation on observation itself. A train car becomes a stage, where each passenger unknowingly plays a part. Through this work, she reflects on how something routine can be transformed into a visual meditation on presence.
Living in the Now
Sarah describes her new approach as Living in the Now. It is both a series title and a philosophy. At a time when distraction is constant, she turns her art into an act of mindfulness. Watching the world go by is, for her, not passive but active—an engagement with the fleeting details of life.
Her work emphasizes the beauty in the overlooked. A subway ride or the shuffle of feet on a busy street can be just as meaningful as more dramatic scenes. By choosing such subjects, Sarah elevates the ordinary, reminding us that daily life holds moments worth pausing for.
A Global Reach
Though based in Lewes, Sarah’s work extends worldwide. She welcomes international commissions and offers products that carry the same sense of presence found in her paintings. This openness shows her belief that the themes she paints—attention, connection, and the value of the everyday—resonate universally.
Looking Forward
Where this new body of work will take Sarah remains open-ended, and that openness is part of its appeal. By naming her series Watching the World Go By, she has given herself freedom to follow life as it unfolds, whether through the buzz of travel, the layers of city life, or the quieter rhythms closer to home.
What is constant is her commitment to noticing. Embracing change has brought new vitality to her practice. Each painting becomes a reminder to pause, look closely, and recognize the beauty hidden in ordinary moments.
For those who experience her work, Sarah Ffitch-Heyes offers a simple invitation: slow down, be present, and observe. Whether in the bustle of London’s Underground or in the quiet of Brighton’s streets, life is always unfolding. Her paintings remind us that these moments are not just worth watching—they are worth remembering.